New Taylor Swift album: Everything we know so far about ‘Reputation’

It's been over two years since her world-conquering '1989'. Here's what we know about the follow-up, 'Reputation'

With ‘1989‘, Taylor Swift became even more phenomenally famous than she was before. Since its release, fans have been eagerly awaiting new music from the singer. When will it turn up? What will it sound like? When will we be able to see her perform it live? Here are all the answers we have so far.

What’s the name of Taylor Swift’s new album?

The new Taylor Swift album will be called ‘Reputation‘. This is the musician’s sixth studio album.

When will the new Taylor Swift album be released?

Taylor has announced that ‘Reputation’ will be released on November 10 2017.

What will it sound like?

It was reported earlier this year that Swift had recruited Drake to help her make an album of “edgier R&B and hip-hop sounds”. The news came from an unnamed source so should be taken with a pinch of salt, but neither Taylor or Drake’s camps have denied the claims, which could suggest they’re true. Other than that, we’ve no real clues as yet.

On October 13, 100 very lucky fans were given the chance to hear ‘Reputation’ before anyone else. According to attendees at the secret listening party in London, the singer “picked all 100 of us herself” after “stalking” them on Twitter for the past year. “She has lurked me without me knowing,” wrote one fan.

One Twitter user said: “No album comes close to this one. It really tells a story,” adding that there was one particularly emotional song during which “literally everyone was sobbing.” Fans report receiving chicken nuggets, and ‘Reputation’-customised cookies and M&Ms throughout the evening. They also write that Swift was “the happiest she has ever been” and “the most happy I have seen her”.

Of the songs everyone’s heard, ‘Look What You Made Me Do‘, the first single from the album, features an interpolation from Right Side Fred’s ‘I’m Too Sexy’ and is a piece of dark dance-pop in both lyrical content and sound. Towards the end of the track, Swift performs a spoken word part in which she pretends to answer the phone and says “I’m sorry, but the old Taylor can’t come to the phone right now. Why? Oh, cause she’s dead.”

Quickfire follow-up ‘Ready For It?’, the album’s official second single, is another mix of defiance and accusation. “Baby, let the games begin,” she sings, in a nod to the talk surrounding her next moves.

Taylor’s been doing a whistle-stop tour of London this October, where she’s believe to be filming a new music video. On October 15, she paid a surprise visit to Kentish Delight, a North London kebab shop.

Have we seen any artwork yet?

Yes. The ‘Reputation’ album artwork features the singer in black and white, with newsprint covering her right hand side. When you look at the text closely, you can see that all the words say ‘Taylor Swift’. The artwork has triggered multiple memes online. See the cover below:

A post shared by Taylor Swift (@taylorswift) on

Who has she been working with?

As well as the Drake collaboration rumours, the pop star is said to have worked with Kesha on new music. It’s not been officially confirmed, but the latter posted a selfie on Instagram with the caption: “Making a FUCK OFF song with a casual Grammy award-winning secret person”. Fans have guessed that award-winner is Swift, especially seeing as the photo shows Kesha in Max Martin’s studio. The producer was one of the collaborators on ‘1989’, of course.

The first track to be released from the album, ‘Look What You Made Me Do’, was co-written and co-produced by Bleachers‘ Jack Antonoff, who also worked with Swift on her ‘1989‘ album.

What’s the ‘Reputation’ tracklist?

There are 15 tracks on ‘Reputation’. ‘Look What You Made Me Do’ is the sixth track. In the video for ‘Look’, 15 Taylors are seen in the final shot, arguing. One fan theory believes that each Taylor could represent a different track on the album. Taylor has ‘liked’ a Tumblr post about the theory.

Bakers Gonna Bake

thisloveisglowing: In the last shot of the video there’s 15 Taylors. Just like there’s 15 songs on Reputation…

Will Taylor Swift tour soon?

Yes. Although no world tour has been announced, Taylor Swift has teamed up with Ticketmaster to launch a campaign that rewards fans who pre-order her new album and post about ‘Reputation’ online. They will be given an advanced position in the queue when purchasing tickets for the tour. Read more about how to get Taylor Swift ‘Reputation’ tour tickets here.

She’s confirmed to play two shows in late 2017.. On December 2, she will join the likes of Ed SheeranThe ChainsmokersDua LipaNiall Horan and more at 99.7 Now’s Poptopia event in San Jose, California.

On December 7, she will perform at B96 Chicago’s Jingle Bash alongside Backstreet BoysFifth Harmony, Khalid, Logic and Sabrina Carpenter, as Elle reports.

What else can we expect?

Brace yourself for Swift’s new app – The Swift Life – which will launch before the end of the year.

The app is described as “a creative, inclusive and community-driven place for users to better connect with each other… and Taylor”.

It promises to offer exclusive photos and videos, replies from the singer herself, Swift-themed emojis (aka Taymojis) and the chance to listen to Swift’s music via the app.

What has she been doing since ‘1989’?

Swift might not have released the album her fans so desperately want to hear yet, but that doesn’t mean she’s been twiddling her thumbs. She played a handful of dates in the States and Australia, including a performance at the Forumla One Grand Prix in Austin, Texas in October and an appearance at the Grammys in February.

At that ceremony, she also picked up three awards – Best Music Video for ‘Bad Blood’, Best Pop Vocal Album for ‘1989’ and Album Of The Year, also for ‘1989’. The latter award made her the first woman to ever win Album Of The Year twice. A couple of days after the Grammys, she added to her awards haul with the NME Award for Best International Solo Artist.


She hadn’t moved on from ‘1989’ completely in 2016. At the beginning of the year she released a video for ‘Out Of The Woods‘ and, a few months later, followed it with one for ‘New Romantics’.

Preceding her alleged work with Drake, Swift appeared in a commercial for Apple Music rapping along to Drake while running on a treadmill. The previous year, the singer had lobbied the company to pay artists better for allowing them to stream their music. She continued to try and help her fellow musicians in 2016 by petitioning for digital copyright reform alongside Sir Paul McCartney and Trent Reznor, amongst others.

She did good in other ways, too. In August, she donated $1m to the Louisiana flood relief after the state was hit by devastating flooding. She also gave Kesha $250,000 to help her in her legal battle against producer Dr. Luke, who she was suing for “mental manipulation, emotional abuse and sexual assault.” Swift also donated $5,000 to a fan’s family after they died in a car crash.

It wasn’t a completely Swift-less year in terms of music, either. It was revealed after her split with Calvin Harris that she had written his collaboration with Rihanna, ‘This Is What We Came For’, and was originally credited as Nils Sjoberg, an alleged Swedish songwriter. She was also revealed to be the secret songwriter behind country hit ‘Better Man’ by fellow Grammy winners Little Big Town.

In December, it was also revealed that she had worked with former One Direction member Zayn Malik on the theme song for film Fifty Shades Darker, the Fifty Shades Of Grey sequel. ‘I Don’t Wanna Live Forever‘ was released on December 9.

It was confirmed in November that the star would be the subject of her own TV show, Taylor Swift Now. Part of AT&T’s DirecTV NOW streaming service, it will be made up of “unique and never seen videos”.  It was also announced she had signed a deal with Glu Mobile to work on and release her first mobile game. The company has previously released games for the likes of Kim Kardashian and Katy Perry, and recently signed a deal with chef Gordon Ramsey. No wonder she came out on top of Forbes’ highest paid celebrities list in 2016.

Not everything was great for Swift this year, though. She had to contend with Kanye West and Kim Kardashian releasing footage of West’s phone call with her where he seeks her approval for his controversial “I feel like me and Taylor might still have sex/Cos I made that bitch famous” line from the track ‘Famous’. There was also the sexual assault case in which she won $1 in damages against David Mueller, the radio DJ who groped her at concert meet and greet.