New research suggests public don't trust music industry figures
Mon 21 Apr, 2008
It's not really a question of trust. As with any creature backed into a corner, the immediate response from the record industry when faced with all these wonderful new ways for people to share music was to lash out without thinking about the long-term implications.And I'm not just talking about the persistant legal harassment of music fans who may or may not be sharing music illegally, although that is absurd.No, take for example recent record industry unnovations like those plastic iTunes cards you can buy in Starbucks. Yes, pay full whack for a piece of plastic in a bricks-and-mortar store that allows you to download a single, low quality copy of an album. With DRM, no less.See also: albums on USB drives; DVD singles.Rather than go all out and embrace digital (even if it is long after the horse has bolted), they keep taking these silly baby steps that highlight how out of touch they are with how people consume music.If the majors want to stay in the game, they need to come up with a serious alternative to all these different download sources. I'm talking...- DRM-free.- High bitrate, multiple formats.- Prices that reflect the reduction of costs between physical and digital media (paying CD prices for binary data is a joke).- A vast catalogue. Not just the content from one label. Or a few. Content from all labels. And by content, I don't just mean singles and albums - I mean live shows, rarities, remixes and other items you cannot get elsewhere, too.Of course, this is just pissing in the wind. The majors do not listen to anyone but their shareholders, and judging by idiots like the guy from Terra Firma who took over EMI, the shareholders talk louder than music fans.
Mon 21 Apr, 2008
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Music industry deemed 'more untrustworthy'
New research suggests public don't trust music industry figures
Mon 21 Apr, 2008
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