Anyone who thought there was something overly slick and poppy about White Lies' supposedly 'gothic' anthems will have their suspicions confirmed by the clip - because the fact is, 'To Lose My Life' doesn't actually sound that out of place in an 'X Factor' context, even if it is the Italian version.
Here the song is crooned by Fading Memories, a pair of overly-coiffured emos who are basically John and Edward in eyeliner. And the judges' verdict? "Bene. Molto bene."
Thanks to The Fly for tweeting the link.