In case you’ve ignored all news for the past few months, a seismic shift in British politics could be on the horizon. On June 23, the UK will hold a referendum to determine whether the UK will remain a part of the EU. The Remain and Leave campaigners are both doing their fair share of scaremongering, but at the end of the day, no-one really knows what will happen if the nation votes to leave.
One thing The Electoral Commission and the government want to happen is for young people to vote. The government, who advocate remaining in the EU, have pinpointed young people as a key asset for achieving that result. The only problem? Young people aren’t great at voting – in the general election last year, only 43 percent of 18-24 year-olds bothered to put an X in a box. The Electoral Commission has today sent round a leaflet reminding people of all ages to have their say. And it appears they’ve had a little help from, er, The 1975?
Now that might be not strictly true, but lead singer Matt Healy has noticed that the front cover of the information-packed leaflet bares a striking resemblance to the artwork of The 1975’s second album ‘I Like It When You Sleep, For You Are So Beautiful Yet So Unaware Of It’, and the accompanying artworks as seen below.
Is this some kind of subliminal message? An attempt to ally the nation’s youth with the government’s preferred outcome? And it goes deeper, because in 1975 – the year, not the band – the UK voted in a similar referendum about continued membership of the EEC, the precursor to today’s EU, and the nation decided to stay in the Common Market. If The Electoral Commission have done this on purpose, it’s a hidden stroke of genius. If not, well, they must have a ‘Love Me’ fan among them.
Although The 1975 are a mighty popular band (and probably one that PM David Cameron claims is on his iPod), do they have the influence to win over the hearts and minds? Don’t put it past them – they did top charts in the UK and US at the very same time earlier this year, after all. Underestimate their influence at your peril.
WATCH: The 1975 tell NME they want to fight Palma Violets and talk of meeting Leonardo DiCaprio in a loo