We’re used to getting sent some shonky merchandise – but which bright marketing spark thought up this Rorschach-from-‘Watchmen’ zip-up hoodie?

‘Zip-up’ as in, zip it all the way up over your face. Genius. What next – glow-in-the-dark Dr. Manhattan codpiece?

http://www.youtube.com/watch?v=FpZzP-NENII