Kanye West announced on Thursday (March 17) that he’d be opening up a pop-up shop for three days, from Friday 18 to Sunday 20. It was in New York City’s Soho district, on Wooster Street. For Kanye fans in the city it was a huge event.
https://twitter.com/kanyewest/status/710552827203076097
From Friday to Sunday there was a huge, round-the-block line that forced police to shut the street down. Kanye himself was the first to note it, and much of the news about the event focussed on its immense popularity.
https://twitter.com/kanyewest/status/710891191806648321
One of the best clips of the event is this pizza moment
Once you got inside, though, it was surprisingly spacious, and pretty arty, too. Customers were let in slowly to the large space and some were reportedly limited to two items each after some products started selling out.
The walls had loads of projections of wolves and other stuff to tie in with Kanye’s lyrics.
This trio is all over the ‘Facts’ lyrics
Here are some of the denim jackets and t-shirts close up.
The dressing rooms were slightly less spacious than the shopping floor – this fan has bagged himself a pair of Yeezys
This photo is a pretty accurate summary of the feeling fans had when they got out with a piece of the prized merch.
Some of it is good enough for Kanye too – he wore this tee in February, paying tribute to his mother, Donda West, and his late father-in-law, Robert Kardashian.
https://twitter.com/Kardashianpedia/status/697917799570739204
#ClientCam ReinaaRoyale: Kanye wearing a "In Loving Memory" shirt tonight after #YeezySeason3 for Donda West and R… https://t.co/MvMvg0s3Rc
— P.I.N.K PR GROUP (@PINKPRGroup) February 12, 2016
But of course, it was pretty expensive – tees were about $40 and bomber jackets were $350. Price-wise this kid had it right.