June 10, 2011
US version of 'Skins' cancelled after one series
Show believed to have suffered poor ratings
The US version of the hit Channel 4 show Skins has been cancelled after just one series, with poor ratings thought to be behind the decision. The show, which originally aired in the US on January 17, began strongly, drawing an audience of 3.26 million for it's debut. However, figures quickly fell to 1.6 million by the time of the second episode. By the end of it's ten episode run the show was averaging just over a million viewers per episode.
Despite coming across as a watered-down version of the UK version it still attracted a great deal of controversy. Advertisers, including Mars, Subway and Foot Locker, all pulled out of sponsorship in response to attacks from the Parents Television Council (PTC).
The PTC had once remarked that “Skins may well be the most dangerous show for children that we have ever seen."
In a statement regarding the show's cancellation a spokesman for MTV said: "Skins is a global television phenomenon that, unfortunately, didn't connect with a US audience as much as we had hoped. We admire the work that the series creator Bryan Elsley did in adapting the show for MTV, and appreciate the core audience that embraced it."
The original Channel 4 show, now heading into series six, introduced the world to Dev Petal, who went on to find worldwide success with Slumdog Millionaire.
The UK version of Skinswas voted Best TV Show at this year's Shockwaves NME Awards.
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