Ever since the dawn of MTV made the possibilities and influence of music videos seem infinite, what used to be an extra promotional tool has become a veritable art-form in itself. From Michael Jackson's innovative 'Thriller' epic to Blur's heartwarming milk carton movie for 'Coffee & TV' and MIA's more recent, controversial promo for 'Born Free', the music video has come into a life of its own. Here, we celebrate 100 of the best: how many have you seen?

60All The Small Things

Released: 2000
Director: Marcos Siega
Well, what can we say? Spoofing every music video cliché, Blink 182’s promo for ‘All The Small Things’ takes inspiration from the likes of Ricky Martin, Backstreet Boys and Britney Spears - and then rips them apart.
Best bit: The fan dressed as a banana.

59Let Forever Be

Released: 1999
Director: Michel Gondry
Taking inspiration from Ray Davies’ ‘Starmaker’, the video follows a girl as she dreams and has nightmares. The low-budget, psychedelic special effects have made the video one of the band’s best known.
Best bit: The shot with the classic mirror trick in the bathroom.

58The Wilderness Downtown

Released: 2010
Director: Chris Milk The brilliant interactive promo, which uses Google Street View and Maps to allow fans to watch as an animated figure runs through the area where they grew up, was a huge online hit.
Best bit: The moment you realize, “Hey, that’s that street near my old house!”


Released: 1993
Directors : Kim Gorden and Spike Jonze
One of the biggest indie anthems of all time needs a video directed by the legend that is Spike Jonze – let’s face it. The promo, which follows a cannonball rolling down the street as the band sing in their garage, is a classic.
Best bit: The classic shot when Kim Deal sings underwater.


Released: 1992
Director: Mark Pellington
The high budget, high impact, rapid-edit filled video for Pearl Jam’s ‘Jeremy’ saw worldwide acclaim. It tells the disturbing tale of a young boy who’s driven to committing suicide in front of his classmates.
Best bit: Who doesn’t appreciate a clichéd cross fade in a music video?

55Beethoven (I Love To Listen To)

Released: 1987
Director: Sophie Muller The surreal video, which was one of a series made for every song on the ‘Savage’ album, sees Lennox play an oppressed housewife who breaks down, transforming herself into a Marilyn Monroe-esque vixen.
Best bit: Annie Lennox’s opening monologue.

54Nothing Compares 2 U

Released: 1990
Director: John Maybury
Watch it and try to stop yourself from doing your best ‘recently dumped Sinead O’Connor’ impression – it’s difficult to resist.
Best bit: When she cries, it breaks even the toughest death metal loving heart, right?

53Somebody To Love Me

Released: 2010
Director: Saam Farahmand
With Diane Kruger starring as Boy George in this home video style music promo, it follows a group of friends celebrating the star’s birthday. It’s a touching video, simply done.
Best bit: The scene in the greasy spoon café; we can all appreciate a good hungover fry up.

Mark Ronson feat. Boy George - 'Somebody to Love Me'
Video: Mark Ronson feat. Boy George - 'Somebody to Love Me'

52Tonight Tonight

Released: 1996
Directors: Jonathan Dayton and Valerie Faris
Based on Georges Méliès's silent film ‘A Trip To The Moon’, it uses theatrical backdrops, simple special effects and turn of the century costumes to create this colourful, mystical promo.
Best bit: The jumping aliens.

51Come To Daddy

Released: 1997
Director: Chris Cunningham
Creepy. That would be the word. It includes demon children, a possessed television and a freaky creature that “wants your soul”. Enough said.
Best bit: When the creature is released from the TV. Bet the old lady didn’t expect to see that when she headed out to walk her dog.

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