Tupac's sales shoot up after Coachella hologram appearance

Sales of the rapper's back catalogue are up by 571 per cent in some cases

Tupac's sales shoot up after Coachella hologram appearance
Sales of Tupac's back catalogue have shot up after his appearance as a hologram during Dr Dre and Snoop Dogg's set at Coachella Valley Music and Arts Festival earlier this month.

The lifelike hologram appeared during the rappers' joint headline set at the California festival, which also saw guest performances from Eminem, 50 Cent and Warren G, and has now seen punters revisiting the deceased rapper's back catalogue.

According to Billboard, sales of the rapper's posthumous 'Greatest Hits' album are up by 571 per cent alongside sales increases of 95 per cent for his 'All Eyez On Me' album and 53 per cent for 'Me Against The World' LP.

The hologram of the deceased rapper performed two songs, 'Hail Mary', which saw a sales increase of 1,531 per cent, and '2 Of Amerikaz Most Wanted', which had an 881 per cent sales spike.

There had been reports that Dr Dre was planning to take the hologram, which you can see take to the festival's main stage by scrolling down to the bottom of the page and clicking, out on tour. However, the producer has since played down these reports and said that the hologram was simply created for Coachella.

To read a new interview with the makers of the Tupac hologram where they reveal exactly how the technology works, pick up the new issue of NME, which is on UK newsstands and available digitally now .















Read More On This Artist

More News
'The Wire' star Dominic West raps to promote new film 'Guillemot'
Bobby Shmurda pleads not guilty to conspiracy to commit murder
FKA Twigs performs new song 'Figure 8' during Melbourne live show – watch
The Black Keys perform 'Weight of Love' and 'Howlin' For You' on...
Death Cab For Cutie perform 'Black Sun' on 'Letterman' – watch
Passion Pit confirm details of new album 'Kindred'
Big Sean, Kanye West and Drake team up on 'Blessings' – listen
Noel Gallagher: 'I don't agree with U2 on free music, I'd happily put an extra...
Limp Bizkit guitarist criticises his own fans ahead ShipRocked cruise performance
Missy Elliott to join Katy Perry on stage during Super Bowl half-time show
Black Sabbath's Geezer Butler describes bar room brawl as 'unfortunate altercation'
Fall Out Boy say their new album is 'modern rock of the future'
Man faces ban from Parklife festival after 'boasting' about touting tickets
The Jesus And Mary Chain offer local bands support slots on their February UK tour
Suge Knight arrested over fatal hit-and-run incident in LA
Carl Barât 'totally rediscovered the guitar' making Jackals album
Pete Doherty: 'not making music with Amy Winehouse will haunt me to my dying day' –...
Swim Deep say new album is a 'zero-gravity gospel record for the masses'
Haim and Weezer to form supergroups for Jimmy Kimmel
Drake, Kendrick Lamar, Avicii and Nicki Minaj to appear at Wireless 2015
Ryan Jarman: 'Grown-ups still don't like The Cribs. That's absolutely...
Jay Z buys Norwegian music streaming service Wimp for £47million

More News

Comments

Please login to add your comment.

Latest Tickets - Booking Now
 
Know Your NME
 

 
NME Store & Framed Prints
Inside NME.COM