February 8, 2013 13:04

Adele and One Direction boost 'British invasion' of US album sales

Mumford and Sons, Ed Sheeran and Muse also push sales of UK albums in the US

Adele and One Direction boost 'British invasion' of US album sales

Photo: PA

Acts such as One Direction, Adele and Mumford and Sons helped UK based artists last year earn their biggest ever share of the US album sales, it has been revealed.

The British Phonographic Industry (BPI) reports that UK artists had a 13.7 per cent share of US album sales in 2012 across the US, up two per cent from 2011. This figure was helped by four of the five best selling albums in America in 2012 coming from Mumford and Sons, One Direction and Adele's '19' and '21' albums.

Speaking about the sales increase, BPI chief executive Geoff Taylor said: "It's officially a new British Invasion. British labels are discovering unique talent and using social media to help build fanbases right around the world, in particular in the US, where fans have such an affinity for British music. Increasing our share of the US market for three years in a row is an encouraging sign for the future. It's an exciting time to be part of the British music industry - as a country we can be very proud of our artists and of the British music companies who invest in them."

Meanwhile, speaking to BBC News about the figures and statistics, Marcus Mumford said: "We've got toured there quite a lot - we've gone and worked hard. We've do as many gigs there as we possibly could have."

Harry Styles of One Direction added: "That is usually the opening question in interviews there. We're really proud to be part of this of whole thing which is seen as the British invasion. It just proves what's going on with British music at the moment - us, Adele, Ed Sheeran. It seems to be working over there. Good timing, I guess."

Adele's album '21' has sold over 10 million copies in America, 4.4m of which came in 2012.

Read More On This Artist

More News
Calvin Harris scores fifth Official Singles Chart Number 1 with 'Blame' featuring John...
Grandmaster Flash accidentally tagged in Facebook updates by grandmas
Madonna's Diplo-assisted album slated for a 2015 release
The Vines' Craig Nicholls: 'I was very big-headed'
Amy Winehouse statue unveiled in Camden
Karen O joined onstage by Yeah Yeah Yeahs bandmates at New York solo gig
Sound City Studios owner Tom Skeeter dies
Miley Cyrus shares cover of Led Zeppelin's 'Babe I'm Gonna Leave You' - listen
Brett Anderson: 'Suede were styled accidentally by Oxfam'
Frank Ocean's father sues Def Jam co-founder Russell Simmons for $142 million
Tyler, The Creator compares U2 album to 'like waking up with herpes'
Mac DeMarco covers Burt Bacharach's 'This Guy's In Love With You' - watch
Kings of Leon confirm Music City Food and Wine Festival line-up
Florence And The Machine to make live return at Neil Young charity concert
Nicki Minaj performs 'Flawless' with Beyoncé live in Paris - watch
Crystal Fighters confirm death of drummer, Andrea Marongiu
Man pecked to death by crows in Slipknot's video for 'The Devil In I' - watch
Sam Smith adds extra London date to 2015 UK tour.
Jack White 'conceived and created 'Would You Fight For My Love?' video in 24...
Jake Bugg contacted by hero Don McLean five years after writing original fan letter
Mariachi El Bronx announce new album 'Mariachi El Bronx (III) - hear first song now
Karen O teams up with Spike Jonze and Elle Fanning for 'Ooo' video - watch

More News

Comments

Please login to add your comment.

Featured Videos
Latest Tickets - Booking Now
 
Know Your NME
 

 
NME Store & Framed Prints
Most Read News
Popular This Week
Inside NME.COM
On NME.COM Today