Feist's '1 2 3 4' song features in latest iPod ad

Singer causes a stir with acrobatic nano clip

Feist's '1 2 3 4' song features in latest iPod ad
Feist is currently the star of Apple's latest advertising campaign, which premiered on September 5.

The new commercial features the song '1 2 3 4' and includes the singer's video being screened on the new-look iPod nano.

The clip features Feist - who is also a member of Broken Social Scene - dancing in a metallic blue catsuit and pulling off a series of acrobatic moves, aided by a cast of backing dancers. It was shot in a single take.

The video was directed by Patrick Daughters, who has also worked with Yeah Yeah Yeahs, The Shins, The Futureheads and Kings Of Leon.

The single has proved to be a popular choice, having also been picked for a HBO summer 2007 promo and Urban Outfitters' clothing promotion video.

Check out the video for '1 2 3 4' below.

Read More On This Artist

Comments

Please login to add your comment.

Latest Tickets - Booking Now
 
Know Your NME
 

 
NME Store & Framed Prints
Inside NME.COM