Kanye West confirms June release for Adidas Yeezys

Rapper appears at conference in Germany to launch new shoe

Photo: Next Previous

Photo Gallery: Kanye West

Kanye West has confirmed that he will release the first shoe as part of his deal with Adidas in June.

West, who was previously in partnership with rival company Nike, signed a deal with Adidas in 2013 and appeared at the German company's Global Brand Conference in Bamberg last night (April 7). He revealed plans for his own signature shoe, which will be called the Yeezy.

During his speech, West praised Adidas for being "brave" in doing business with him. "To get to the point to be able to make your own shoe, and have people react to it, was such an amazing feeling that I can never let go," West said. "When I create and when we create, it's not based off the idea of celebrity advertising."

He continued: "This was the company that was experienced and brave enough to let me create." Watch West's full speech about the Yeezy below.

Speaking previously about his Adidas deal back in 2013, West referred to himself as the "Tupac of product" and claimed that he was going to be "bigger than Walmart".

Earlier this month it was reported that West is had cancelled an Australian tour in order to finish work on his new album, the follow up to 2013 record 'Yeezus'.

Read More On This Artist

Kanye West Merchandise
More News
Kanye West performs with grime MCs and Wu Tang member and debuts new track at surprise London show
Noel Gallagher says being in Oasis was a 'cross between Wolf of Wall Street and Saving...
Iggy Azalea says she 'did not want to win' a Grammy because she doesn't 'need...
Kanye West to play surprise show at London's Koko tonight
Kanye West reportedly 'in the studio' with UK grime MC Skepta
The White Stripes' 'Get Behind Me Satan' released for first time on vinyl for 10...
My Morning Jacket stream 'Big Decisions' from new album 'The Waterfall' - listen
Modest Mouse announce UK tour dates and premiere new track 'Of Course We Know'
Iron Maiden complete work on new studio album, but release awaits Bruce Dickinson's recovery
Reece Eber, man behind vandalism of Dimebag Darrell's grave, apologises
Metallica to begin reissue series with cassette release of rare early demo 'No Life...
Matt Bellamy says Muse's new single is 'too offensive for radio'
Liam Gallagher fined £3,300 for missing child support hearing again
Mumford & Sons say going electric on new album is 'a natural departure'
Beck fan redirects visitors to Loser.com website to Kanye West's Wikipedia page
Katy Perry releases official Left Shark onesie
Noel Gallagher reveals that he is already halfway through making new solo album
Noel Gallagher, Alt-J and Portishead to headline Latitude 2015 – huge line-up announced
Carly Rae Jepsen releases new single 'I Really Like You' - listen
Marilyn Manson joins Smashing Pumpkins onstage in Sydney - watch
Suge Knight taken to hospital for third time after firing his lawyers
Wu-Tang Clan's secret album 'Once Upon A Time In Shaolin' could go on sale in 88...

More News

Comments

Please login to add your comment.

Latest Tickets - Booking Now
 
Know Your NME
 

 
NME Store & Framed Prints
Inside NME.COM