The bloody cover art for 'I Get Wet' has been carpeted by the ASA - but Andrew is unrepentant...
Andrew WK has denied that cocaine inspired his debut album’s banned bloody cover art.
The headlining star of this year’s NME Carling Tour has just been carpeted by the Advertising Standards Authority over the image featuring blood gushing from his nose and down his face.
The picture was used on the sleeve to his album ‘I Get Wet’ and adverts, but the ASA has upheld a complaint from a member of the public that the image was frightening.
The ASA ruled: “Because of its graphic nature and implication of violence, the image was gratuitously distressing and likely to cause serious or widespread offence, especially because it… would be seen by children.”
Mercury has withdrawn the advert and the CD sleeve will be altered. Another complaint said that the picture suggested Andrew WK had been using cocaine.
Speaking exclusively to NME.COM, he denied this.
“That’s certainly not how the picture was made,” he said. “I never even thought of that until just now but that doesn’t bother me either. You’d have to do quite a lot of cocaine to get that bloody nose though. I know they’re just trying to help but I’ve always said that putting up walls and blocking things period does not help.”
For more, see this week’s NME, out now.