Campaign for ‘Paul’s Boutique’ intersection to be named ‘Beastie Boys Square’ rejected

Community board in New York vote against fan's attempt to honour hip-hop group

A fan’s campaign to get the intersection featured on the cover of Beastie Boys‘ 1989 album ‘Paul’s Boutique’, to be named after the band has been rejected by a community board in New York.

The petition was launched in late 2013 campaigning for the corner of Ludlow Street and Rivington Street in Manhattan to be named Beastie Boys Square. However, Community Board 3, a local government unit covering Manhattan, has rejected the proposal and banned LeRoy McCarthy, the man behind the petition, from reapplying for at least five years.

McCarthy previously agreed to temporarily withdraw his petition during a January 14 meeting, and that he would return in February with more signatures. However, a meeting which took place this week (January 29) saw community board members vote 24 to 1 against the proposal. Speaking to DNA Info, McCarthy said he was, “blindsided and not given the opportunity to present the full material they requested”.

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Despite having over 200 signatures in support of the project, a renaming requires 15 years of community service to the neighborhood. The Community Board chairwoman, Gigi Li, said “My decision was based on the fact that it did not meet the criteria and the fact that previously our most recent group of co-namings held each application to the high standard of meeting every single criteria we set out for co-namings.”

Earlier in 2013 a children’s playground in Brooklyn was named after the late Beastie Boys rapper Adam Yauch. Yauch, otherwise known as ‘MCA’ – died in 2012, aged 47. A ceremony to re-name the Palmetto Playground the Adam Yauch Playground took place in May 2013. Yauch grew up in the Brooklyn Heights neighbourhood and visited the playground as a child.

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