Singer cancels crowd-sourced project to extend album-app to Android and Windows 8
Bjork has cancelled a campaign to crowd-source the development of a new version of her 2011 ‘Biophilia’ album-app after just 10 days.
The project aimed to raise £375,000 in 30 days to extend the app to Android and Windows 8 formats but has now been cancelled a third of the way through after only attracting 263 backers and £15,400 worth of pledges – only 4.1 per cent of the overall goal. Previously the album-app was only available on Apple products.
The Kickstarter page now has a red message stating: “Funding cancelled. Funding for this project was canceled by the project creator.”
The project aimed to raise money to educate children about science and music through the apps which she launched with the album. On launching the Kickstarter project, Bjork said: “The Biophilia Educational Program is a new way to teach children about science and music. It has met with success in many cities, sparking interest from kids and educators from all over the world, from South America to East Asia to Africa.”
She added: “The most interest has come from students from low-income households and schools with underfunded art budgets, and the only way to bring the project to those people is to have ‘Biophilia’ reprogrammed for Android and Windows 8. The Biophilia Educational Project is strictly non-profit and volunteer-based, and that’s why we need your help.”
Last year, Bjork launched the educational project with school students in New York, during her residency at the New York Hall of Science in 2012. Workshops have also been held in Manchester, Oslo, São Paulo and Buenos Aires.
The failure of such a high profile project will raise questions as to how useful Kickstarter is in supporting initiatives by well-known artists. It is in stark contract to Amanda Palmer, who last year raise a whopping $1.2 million from nearly 25,000 backers for her new album, book and tour after initially trying to raise $100,000.