Geldof, Ifans and Alan McGee play gangsters for new promo

https://link.brightcove.com/services/player/?bctid=784527627001
Bob Geldof‘s gory new video for ‘Systematic 6-Pack’ is being hosted exclusively on NME.COM – watch it by clicking above.

Starring Rhys Ifans and former Creation record label boss Alan McGee alongside Geldof himself, the 10-minute clip involves a surreal game of poker descending into all out gangster warfare in a sunny foreign climate.

The blood-splattered, booze’n’guns-heavy video sees Geldof and chums shove Ifans into a car boot and then take him for a sinister spin.

The video was shot in Majorca last summer and the track is taken from Geldof‘s new album, ‘How To Compose Popular Songs That Will Sell’, which is out now.