Boy Better Know have been announced as the winner of the Innovation Award at the VO5 NME Awards 2018.
The grime collective and label, also known as BBK, will be there in person to pick up their award at the O2 Academy Brixton on February 14.
“Boy Better Know have been instrumental in shaping the UK Grime scene over the past decade, and we’re thrilled to be able to honour them with the NME Innovation Award this year,” said NME Editor-In-Chief Mike Williams. “From nurturing fresh new talent to packing out festival fields with their live shows, BBK never stand still and have undoubtedly become one of the most respected and well-loved music collectives the UK has produced.
“With the V05 NME Awards streaming live on Facebook again this year you can catch the whole thing as it happens. It’s going to be epic.”
Founded in 2005 by brothers turned unofficial poster boys of grime Skepta and JME, BBK have undoubtedly become one of the most important and prominent music collectives in the UK. Although closely associated with grime music from its roots, the label represents artists creating music with diverse influences from garage, dancehall and hip-hop. BBK have developed a reputation for becoming a force of nature, remaining independent from major label intervention and driving some of the largest moments in grime history with monumental singles such as their 2009 underground hit ‘Too Many Men’ and Skepta’s 2014 track ‘That’s Not Me’.
BBK gained international attention in 2016 when globally-celebrated megastar Drake signed to the label. That year proved to be largely important for BBK, as co-founder Skepta also gained the label largescale attention with the release of his Mercury Prize-winning album ‘Konnichiwa’. The collective now comprises of ten members including co-founders, Skepta and JME, ‘Godfather of Grime’ Wiley, alongside a mix of newcomers and well-respected artists including Drake, Jammer, Shorty, Frisco, Solo 45, Preditah and DJ Maximum.
Other confirmed winners and guests at the VO5 NME Awards include Icon Award winner Garbage singer Shirley Manson, along with NME Under The Radar winner Pale Waves and this year’s Godlike Genius Liam Gallagher – who’ll be performing at the ceremony too.