London record shop is getting into the spirit of the tournament

Damon Albarn is set to DJ at London‘s Rough Trade East as part of the record shop’s World Cup programme.

Several matches are being shown at the shop, and Albarn‘s Africa Express has teamed up with Rough Trade East to host performances by artists and music relevant to the teams in the competition.

Albarn will DJ on July 7, while others set to appear include Cheikh Lô (Senegal), Muntu Valdo (Cameroon), Afrikan Boy (Nigeria), M3NSA (Ghana), Richy Pitch, Honest Jons, Philipe Cohen-Solal (Gotan Project), Spain’s El Guincho and French duo Jamaica.

The confirmed line-up so far is:

France vs Mexico – Jamaica (DJ Set) (June 17)
England vs Algeria – Honest Jons (DJ set) (18)
Cameroon vs Denmark – Cheik Lo (19)
England vs Slovenia – DJs to be announced (23)
Chile vs Spain – El Guincho (DJ set) (25)
Muntu Valdo (28)
Afrikan Boy (29)
Richy Pitch + M3NSA (July 2)
DJs and acts to be announced (3)
DJs and acts to be announced (6)
Damon Albarn (DJ set) (7)

More artists will be announced in due course. See Roughtrade.com for more information.