ELEMENTARY!

The DJ tells NME.COM about the plans he's got for the label he's launching in association with Ministry Of Sound...

DAVID HOLMES has been talking exclusively to NME.COM about 13 AMP, the new label he’s launching in association with MINISTRY OF SOUND.

13 Amp was launched in partnership with Big Dipper Management CEO Dean O?Connor. Holmes has vowed it will offer a unique perspective on pop music.

“We felt that there was a real gap that needed to be filled as regards pop music,” explained Holmes. “The whole plan is to spend more money on artists, to put fewer records out and put money into the artists we have. I’ve got complete creative control – I wouldn’t have done it otherwise, that would defeat the purpose.”

However, Holmes was unconcerned about entering into a deal with a label that primarily deals with one-off dancefloor singles and mix compilations.

“They’ve taken what they do as far as they can,” he said. “Now they want to expand into other things. The cheese can’t last forever, and they’re looking beyond that. Hopefully we can make an impression, and have just as much success with the artists that we want to sign as they’ve had with the music that they do – which is not up my street at all.”

Artists that Holmes is looking to sign include Joyzipper and an Irish band called Obeah who, according to Holmes, sound like “My Bloody Valentine meets Suicide”.

The first release on 13 Amp will be a new David Holmes mix album in April 2001.

Holmes has also announced that he is parting ways with Go Beat!, the label that released his first three albums.

“I felt that I couldn’t really go any further on that label, and they gladly accepted my request,” said Holmes by way of explanation. “I have nothing but respect for Go Beat! and the people on that label, but there just comes a time when you’ve got to move on.” Holmes added he is in “no rush” to make another artist album.