Pop star's new album was streamed 205m times around the world last week
Justin Bieber’s ‘Purpose’ was the most streamed album on Spotify last week with a record breaking 205m streams.
Bieber released the album on November 13 and Spotify data shows that the album was streamed 205m times globally with 77m of those in the US alone. This breaks both the US and global records for most streams of an album in its first week on sale.
The previous holder of this record was The Weeknd and his album ‘Beauty Behind The Madness’, which was streamed 90m times when it was released earlier this year.
However, despite the impressive Spotify figures, Bieber was unable to take the top spot in the Official UK Album Chart with One Direction beating him to Number 1 with their album ‘Made In The AM’.
‘Made In The AM’ sold 93,189 copies in the UK over the past week, topping Noel Gallagher‘s ‘Chasing Yesterday’ for sales in its first week of release. The fifth album is also their fourth consecutive UK number one, with only debut ‘Up All Night’ having failed to make the top of the charts.
Had Justin Bieber’s fourth album ‘Purpose’ been released a week earlier, it too would have taken the title of fastest seller of the year. Bieber instead has to settle for a UK number two and just over 90,000 first-week sales.
Adele’s ’25’ – which came out today (November 20) – is also widely expected to sell in huge volumes in its first week.