Mike Posner invited to sample Ibiza’s museums as tourism board battles hedonistic image

US singer recently had Number One with 'I Took A Pill In Ibiza' single

Mike Posner has been encouraged to visit Ibiza and sample their museums and restaurants as the tourism board attempts to move away from the island’s hedonistic image.

The US singer has enjoyed success this year with his single ‘I Took A Pill In Ibiza’, which details his comedown from a drug-fueled night on the island. The song, which was a Number One in the UK earlier in the year, features the lyrics: “I took a pill in Ibiza, To show Avicii I was cool, And when I finally got sober, felt 10 years older, But fuck it, it was something to do.”

Keen to distance themselves from a hedonistic image which has risen in conjunction with the island’s position as Europe’s home of dance music and night clubs, the Ibiza tourism director has spoken out about Posner and his single.

“We have invited the author of this song to discover Ibiza because we have much more to offer besides the nightlife which is known worldwide,” tourism director Vicent Ferrer, told AFP (via The Guardian).

“We have museums, beaches, culture, gastronomy, we have a wide offer but unfortunately we have been typecast this way. Unfortunately someone who wants to consume pills or alcohol can be found in any tourist destination, the fact that it is only us who are pigeonholed does not seem fair.”

Posner spoke to NME in the week ‘I Took A Pill In Ibiza’ went to Number One in the UK and admitted that his drug-taking experience on the island was the first time he had done ecstasy and that he has not tried it since.