2009 X Factor winner is ditched after his last single tanks
X Factor winner Joe McElderry has been ditched by his record label according to reports last night (April 14).
According to the Daily Mail, McElderry has been dropped by X Factor mogul Simon Cowell‘s SyCo record label after a lacklustre start to his music career.
McElderry, who beat off competition from Olly Murs to win the TV talent show in 2009, has also reportedly moved back in with his mum after hearing the news.
A source told the Daily Mail: “Joe is devastated. His mum has been comforting him. He believed he could have a great music career.”
They added: “Although he is still on SyCo‘s books, his deal runs out in about a month and it won’t be renewed.”
A source at SyCo said of the decision: “Joe‘s a lovely boy and it is a pity it did not work out, but no one can say Simon and his staff did not try to make it work.”
They continued: “Simon gave Joe the best chance possible of success by making sure he worked with some of the world’s top producers.”
Part of the reason for Cowell‘s decision is thought to be that McElderry‘s last single ‘Someone Wake Me Up’ sold just 7,000 copies.
McElderry became the first X Factor winner not to achieve a Christmas Number One after he was beaten to the top spot in 2009 by Rage Against The Machine‘s ‘Killing In The Name’.