Radio 1 Breakfast Show adds 700,000 listeners in last quarter
Nick Grimshaw‘s Radio 1 Breakfast Show has gained 700,000 listeners in the last quarter as it is revealed that radio listening in the UK is at its highest since records began.
RAJAR figures show that Grimshaw’s show brought in an average of 6.29m people, up from the 5.58m tuning in during the previous quarter. The figures, which span the period between September 16 to December 15 2013, are still down on the same period on year before though when an average of 6.69m were listening to the Breakfast Show. Radio 1’s overall listeners fell by 1m too, down from 11.09m to 10.09m.
In contrast, Chris Evans’s early morning Radio 2 show achieved a new a record weekly audience with an average daily audience of 9.8m over the quarter. This figure is an increase on 9.3m in the previous quarter and 9.5m the year before. Evans’ show is the most listened to radio show in the UK, with 15.1m people tuning in every week.
Radio as a whole has increased listening figures to its highest point since records began in 1999. In the previous quarter
48.38 million people in the UK were listening to the radio weekly.
Grimshaw took over the prestigious role from Chris Moyles in September 2012, and made headlines last year when Robbie Williams called him a “bastard” for refusing to play his single ‘Candy’.