Nearly a third of all tracks downloaded only sell one copy

Meanwhile, the number of million-selling tracks is on the rise

Nearly a third of all tracks downloaded only sell one copy

Photo: Press

Nearly a third of tracks all downloaded in the US sell just one copy in total, new data has revealed.

According to Nielsen SoundScan, of the eight million unique digital tracks sold in the US in 2011, some 32 per cent sold only a single copy. Meanwhile, a massive 95 per cent of all tracks downloaded sold fewer than 100 units.

Both figures are up from 2009, when 93 per cent of all tracks downloaded sold fewer than 100 units and 27 per cent sold just one copy. In 2007, the figures were 91 per cent and 24 per cent respectively.

Meanwhile, an increasing number of tracks are selling over a million downloads in the US. In 2007, 36 tracks crossed the million-download milestone, rising to 79 in 2009 and then 102 in 2011. Those 102 million-selling tracks made up some 15 per cent of total download sales in 2011.

The new data suggests that the ever-growing download market is becoming increasingly top-heavy, with the vast majority of tracks selling in minimal quantities and the market dominated by a relatively small number of massive-selling tracks.

Read More On This Artist

More News
Tinchy Stryder posts video footage from Chuckle Brothers studio session - watch
U2's Bono defends Apple LP giveaway, says '38 million people' have listened to...
Paul McCartney asks for 'Meat Free Monday' support
The Vaccines' frontman co-writes song with country singer Caitlin Rose - listen
Aphex Twin reveals his kids, wife, mum and dad feature on 'Syro'
Katy B pulls out of gig following brother's death
Royal Blood's Mike Kerr says the idea that rock music is the most authentic genre is...
U2's Bono thinks he has the solution to music piracy and declining album sales
Butthole Surfers drummer picks up 'Yard Of The Month' award in Austin neighbourhood
Julian Casablancas cryptic about future Strokes shows: 'A tour's a great way to destroy...
Jack White takes pop at Foo Fighters during 'Kanye West-esque rant' at Boston gig –...
Miley Cyrus facing possible jail time after being spanked with a Mexican flag
Mark E Smith on Kate Bush: 'I never even liked her first time around'
Papa Roach frontman: 'my uncle kissed me and he gave me herpes'
Foo Fighters' Dave Grohl says he's 'never played a show like this' at...
Seth Rogen hired as Waka Flocka Flame's 'official blunt roller'
Musicians react as Scotland votes in independence referendum
Jay Z fighting lawsuit over use of the word 'oh' in 'Run This Town'
Arcade Fire's Win Butler says he has no plans for retirement
Disclosure and Sam Smith enlist Schoolboy Q for 'Latch' remix – listen
Dr Dre's long-awaited new album will not be called 'Detox'
Iggy Azalea files lawsuit against ex-boyfriend for releasing early masters

More News


Please login to add your comment.

Featured Videos
Latest Tickets - Booking Now
Know Your NME

NME Store & Framed Prints
Most Read News
Popular This Week
Inside NME.COM
On NME.COM Today