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Manic Street Preachers : So Why So Sad / Found That Soul

This is a cunning stunt right up there with launching the campaign for your new album with a gig in Cuba.

And how would you like your rage? Tinny and with a Stylophone solo? Or bloated cock-rock? Well thanks to the new-look Manics (that Mr Potato Head vibe is so this summer), you can have both. Proving that marketing is the one true art form yet to be completely exhausted, their groundbreaking decision to release two singles simultaneously really is a stroke of genius, an event future generations might talk about for seconds, maybe even minutes.





That 'So Why So Sad' (fragrant Beach Boys/Rolf Harris pastiche) and 'Found That Soul' (honky-tonk Whitesnake) are bereft of any redeemable features and slot nicely into the Manics' decade-old canon of self-righteous mediocrity is neither here nor there: this is a cunning stunt right up there with launching the campaign for your new album with a gig in Cuba. Just imagine: for one night only, the Buena Vista Socialist Club - the touching story of how a group of old men, massively out of touch with reality, are reunited through their love of money, sorry, music. Also appearing in no particular order: Designer Politics, Sew-On Anarchy and Middle-Age Spread (late addition).





Piers Martin

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