Ginuwine : The Life

The pretty boy of soul is back with an album that features contributions from Diane Warren and Timbaland...

Soul music's prettiest boy is back and needless to say much to the relief of his enormous female fan base. Overall this time round we see a far more serious Ginuwine coming through, proven by vocal performances on the tender 'D"ifference', divinely romantic 'Open Arms' and the powerful Dianne Warren-written 'Superhuman', which safely installs Ginuwine's position in the R&B superleague. 'Two Reasons I Cry' deals with the anguish of losing his parents within the space of a year, and it is a performance to surprise even the most stringent of his followers.

Fear not if your wondering where the bachelor's ground breaking beats are. 'How Deep Is Your Love' and the low down funky Timbaland-produced 'That's How I Get Down' skip along in more than effective manner. And for those purely only interested in hearing our mans take on all things sexual (you know who you are), the breezy Latin-influenced 'The Show After Show' and rough-edged 'Role Play' will more than satisfy.

It was always going to be impossible for Ginuwine to burst back in quite the same fashion as he suddenly first appeared riding his pony. But this set absolutely does no harm in consolidating himself as one of R&B's brightest stars.

Sam Faulkner
7 / 10

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