November 9, 2012
Pop Levi – ‘Medicine’
“Recorded by a different version of me in another dimension”
5 / 10
Pop Levi – Jonathan Levi, to the taxman – says his latest album was “recorded by a different version of me in another dimension”. It’s a dimension in which 30-something men from the Midlands can legitimately pretend to be Prince, curl out fat, glam rock riffs and sing in tight-trousered tones about motorbikes. It’s a dimension in which Babylon Zoo had a long and fulfilling career after ‘Spaceman’, and everyone applauded MGMT’s direction-change on ‘Congratulations’. Unfortunately for Levi, it’s also a dimension where Ariel Pink is the reigning king, and there’s little on ‘Medicine’ that Levi’s US cousin isn’t doing more cleverly. Not a bad album, but a divisive one for sure.
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