I've listened to it four times now, and each time it's gone in one ear and smoothly, seamlessly out through the other.

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Cast : Magic hour

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Cast : Magic hour

Now that it appears clear that Cast are always going to be forgotten, but never gone from the crazy world of pop, you just can’t be arsed to get remotely bothered by them any more. I admit I had a secret liking for ‘Beat Mama’, not least because it conjured up an enduring image of John ‘Rhino’ Edwards of [a]Status Quo[/a] bobbing along to it on bass, for some reason. However, ‘Magic Hour’ is so desperately unremarkable it’s almost inaudible. I’ve listened to it four times now, and each time it’s gone in one ear and smoothly, seamlessly out through the

other.

Even the string section, the first refuge of the inspirationally challenged, fails to make any impression on your consciousness. There is, I suspect, a real skill in making records so insidiously effective yet perfectly average. But I can’t stay awake long enough to work out what it is.

Johnny Cigarettes