Why Music Matters – By Elbow, The Jam And More

Did you know that 19 out of every 20 tracks are downloaded illegally?

Ever since Radiohead’s ‘In Rainbows’ famously let fans decide how much they should pay for an album, the debate on music piracy and file sharing has been going on.

And as streaming becomes the norm, the line between what’s ‘legal’ and ‘illegal’ has become blurred.


The Music Matters Campaign was launched last year in an effort to educate people about what music piracy and file sharing actually means in this day and age. One of their other aims is to remind punters about the value of music.

It relaunched this year with a series of new films, some of which can be seen below.

Elbow (directed by Elliot Dear and Winter Champion)

The Jam (directed by Show & Tell)

Sigur Ros (directed by Felix Massie)

Bernard Butler (directed by Lee Gingold, Daren Turner, Giles Dill, animated by Lee Gingold)