Unless you’re living under a rock right now you’ll have probably heard that SXSW is upon us again this week. What’s it all about? Well, basically: thousands of new bands flock to Austin, Texas hoping to make a big impression, loads of amazing music films have their premieres, stages modelled on giant Doritos are erected, there are secret shows abound, lots of meat gets eaten and a real life Simpsons Squishee van drives around. Oh, and it’s also St Patricks Day smack bang in the middle of it all.
Below we’ve included the top 30 really new bands we think are gonna get people talking this year – from up’n’coming punks like Sheer Mag and Bully to the shimmering pop of All Tvvins, Borns and Cheerleader. Check it out:
What’s more, NME are putting on two showcases of our own during the week, featuring the likes of Hinds, Kate Tempest, Matthew E White, Happiness, Girl Band and more. The first, called Bloody Mary Morning, takes place from 10am-2pm on Thursday (March 19) at GSD&M courtyard (828 W 6th Street). Presented by ACL & NME, the full line up is:
Grace London (10am)
Matthew E White
Riders Against The Storm
Head to Austincitylimits.com for more information.
Meanwhile, on Saturday March 21, NME teams up with PRS For Music to present our evening showcase at The British Music Embassy/Latitude 30. The following bands will play:
Ultimate Painting (9pm)
Hector Bizerk (12am)
Girl Band (1am)
Join the Facebook group for up-to-date information on that. Finally, check back in a few days for our verdict on who owned the week.