New Music Of The Day: Fickle Friends, ‘Swim’ – Video Premiere

Today’s new music of the day comes from Brighton five-piece Fickle Friends in the form of their delightfully funky single ‘Swim’, for which they’ve just released a brand new video.

The new track – their debut release on major label Polydor – is undeniably feel-good and joyously optimistic, and it might be one of the year’s catchiest singles.

Fickle Friends are currently working on their debut album with hit-maker Mike Crossey, who produced Wolf Alice’s debut ‘My Love Is Cool’ and The 1975’s mammoth ‘I Like It When You Sleep, For You Are So Beautiful Yet So Unaware Of It’.

Watch the video, which was shot at London’s RAK studios, below.

See Fickle Friends live this summer:
Truck Festival (July 16)
Latitude Festival (July 17)
Y Not Festival (July 29-31)
Fieldview Festival (August 4-7)
Reading & Leeds Festival (August 26-28)
Festival Number 6 (September 1-4)
Bestival (September 8-11)
Heaven, London (November 3)