SM Entertainment, the agency behind Girls’ Generation, SHINee and Super Junior, has shared details about ‘The Cure’, the title track of its annual winter project, which features various artists from its roster.
SM Entertainment has shared the details of the title track from ‘2022 Winter SMTOWN : SMCU PALACE’, its annual winter project releasing on December 26. Titled ‘The Cure’, the upcoming single will be sung by SM Entertainment’s soloists, as well as the leaders of each of its groups.
The lineup for ‘The Cure’ includes: BoA, Kangta, TVXQ‘s Yunho, Super Junior’s Leeteuk, Girls’ Generation‘s Taeyeon, SHINee‘s Onew, EXO‘s Suho, Red Velvet‘s Irene, NCT‘s Taeyong, Mark, Kun, and aespa‘s Karina.
According to SM Entertainment, the upcoming song carries a “message of sustainable solidarity”, and announces “the beginning of a global movement to combat climate change”.
SMTOWN 겨울 앨범 타이틀곡 ‘The Cure’, 지속가능한 연대의 메시지 담은 캠페인 송!
SMTOWN 팀 리더들 총출동! 기후 변화 대처 위한 글로벌 무브먼트의 시작 알린다!https://t.co/ot07kWDhy6#TheCure #SMTOWN2023 #SMCU_PALACE#2022_WINTER_SMTOWN#SMTOWN #SMTOWN_LIVE #SMCU pic.twitter.com/7MbXD2zZQh
— SMTOWN (@SMTOWNGLOBAL) December 19, 2022
The agency has released the first track off the upcoming project, a holiday song titled ‘Beautiful Christmas’ by girl groups aespa and Red Velvet. The song was accompanied by a music video featuring all nine members across both acts.
SM Entertainment’s last company-wide project was ‘SMTOWN 2022 : SMCU EXPRESS’. That project involved a free online concert titled ‘SMTOWN LIVE 2022 : SMCU EXPRESS @KWANGYA’, which introduced the SM Culture Universe (SMCU) to fans through performances hosted at a concert stage based on the fictional metaverse, Kwangya.
‘SMTOWN LIVE 2022 : SMCU EXPRESS @KWANGYA’ saw performances from Kangta, BoA, and groups TVXQ, Super Junior, Red Velvet, NCT and aespa. Girls’ Generation’s Taeyeon and Hyoyeon, SHINee’s Onew, Key and Minho, and EXO’s Kai also performed at the concert. The concert also marked the debut of GOT The Beat, the first sub-unit from the female supergroup Girls On Top, with a live performance of ‘Step Back’.
The concert, which took place on January this year, eventually set the record for the highest number of streams garnered by a Korean online concert, recording over 51million streams from 161 regions.