KUČKA has made her directorial debut in the official music video for her new single, ‘Eternity’.
In a press statement, KUČKA – aka Laura Jane Lowther – said she always had very “intense” visuals for the video all through the ‘Eternity’ writing process. “It always felt very sensual, intimate, and close,” she said. “I wanted to get the sense of being in a comfortable and safe place when the world outside feels cold and distant.
“By increasing the speed of the clips over the video it gave me the anxious feeling of how quickly time passes and how much I always replay my favourite memories over and over in my head.”
The Perth-via-Los Angeles producer-singer directed the video for ‘Eternity’ over a series of wet weather days, working with her wife, Dillon Howl, to create intimate visuals of smoggy frames, raindrops, concrete roads and more. Watch it below:
The new single follows last month’s announcement of KUČKA’s forthcoming debut album, ‘Wrestling’.
Upon the album’s announcement, KUČKA – who wrote, performed and recorded the whole thing, while Howl served as creative director – said, “It’s been in the works for a loooong while… I’m so proud of how it turned out.”