Ruel shares multi-faceted music video for ‘Distance’

Taken from his recently released EP, 'Bright Lights, Red Eyes'

Ruel has shared the music video for his track ‘Distance’, lifted from his recent EP ‘Bright Lights, Red Eyes’.

The video, which was directed by Jeremy Koren aka Grey Ghost, captures different versions of Ruel who all coexist on a rotating circular platform. It mashes up different settings, from an area teeming with plants and florals, to a section filled with old suitcases, and a minimal all-white segment.

The new clip follows the music videos for ‘As Long As You Care’ and ‘Say It Over’ featuring Cautious Clay that have been released in recent months. Both videos were also directed by Koren.


Watch the music video for ‘Distance’ below:


‘Bright Lights, Red Eyes’ arrived back in October and is the singer’s third EP to date. Prior to the record’s release, Ruel described it as “another step forward in maturity for me”.

“This project isn’t who I am right now as I wrote these songs last year, but it’s the most mature you’ve ever heard me and it was me, in that moment in time,” he said in a statement.


Ruel also shed some light on the creative process behind writing ‘Distance’ in an NME Australia cover interview.

“A lot of these songs came from finding nice chords, with me just mumbling some melodies into a mic with no lyrics. When you’re saying gibberish, you’re still almost saying words. If we didn’t have a concept, or couldn’t think of one, we did find it through the gibberish,” he told NME.

“Someone would come up with a line, then once we had that line, we’d branch off that, and branch off that, and then we’d have a verse. And we’d be like – okay, we can develop a story from here. That’s definitely what we did with ‘Distance’.”