The game has become an unexpected global phenomenon since its release last week
The unexpected global success of Pokémon Go has given its creators Nintendo a huge boost.
The Japanese computer giant has seen its shares soar 56% since the game launched just over a week ago, the BBC reports. On Monday (July 11) alone, Nintendo shares rocketed by 25%.
Pokémon Go, which isn’t officially available in the UK yet, is an app-based augmented-reality edition of the popular video game franchise and sees the fictional creatures superimposed into real life settings. Users can roam the real world to search for Pokémon.
The game has attracted controversy since its release, with police in Australia issuing a warning over gamer safety that users should be aware of their surroundings, while it has also been reported that a gamer found a dead body while playing the game.
In other Pokémon Go news, an Australian was sacked earlier this week after complaining that the game isn’t available in his new home of Singapore. According to the Daily Mail, Aussie expat Sonny Truyen wrote on Facebook over the weekend: “You can’t f*****g catch Pokémon in this piece of f*****g s*** country.”
A man has even quit his job to embark on a two-month long Pokémon Go hunt, while reports suggest that a Pokémon Go film could be in the works.