Fans had already noticed FILA logos within the game, which set its Season 3 finale in 1984. This sparked some discussion on Reddit over other product placements and potential crossovers.
Two t-shirt variants, a blue tracksuit and a baseball cap are offered in the new FILA collection. Each is a subtle nod to the Call Of Duty season, rather than being adorned with a logo. Some have “Verdansk ‘84” along the shoulders, while some read “know your history”.
Drop into Verdansk with the limited edition tracksuit in collaboration with Call of Duty – in limited numbers available now at https://t.co/J31RXrAFWh and coming soon at https://t.co/eo2qf8Kuok@CallofDutyUK @ASOS #callofduty #fila #verdansk #Verdansk84 #collab #Limited pic.twitter.com/zPMy49RtBi
— Fila UK (@FilaUK) May 21, 2021
According to the Call Of Duty Twitter page, a social media giveaway will run until May 31, rewarding four fans with a full tracksuit pair each.
Warzone 🤝 FILA
Look the part with the new #Verdansk84 FILA tracksuits. We're giving away four pairs for FREE. How to win:
— Call of Duty UK (@CallofDutyUK) May 19, 2021
This is not the first time that FILA has collaborated with Call Of Duty. Back in 2020 they ran a Facebook competition celebrating the launch of Warzone. Winners were rewarded with £150, three copies of the game and some Modern Warfare Edition Night Vision Goggles.
Call Of Duty is celebrating the ‘80s in more ways than one, introducing an Action Hero event that stars Rambo and John McClane.
The ’80s Action Heroes event, which began yesterday (May 20), has kicked off with limited-time bundles and game modes, as well as feature weapons and maps that are expected during the season three Reloaded mid-season update.