Singer said virtual reality was 'almost more intimate than real life'
Bjork‘s next music video will be available to view on the Oculus Rift virtual reality device.
The video will be for the track ‘Stonemilker’ and will be directed by Bjork’s frequent collaborator Andrew Thomas Huang.
In an interview with Fast Company, the Icelandic singer said: “It’s easy to get really intimate [with virtual reality]. It’s almost more intimate than real life. It also has this crazy panoramic quality. I think it’s really exciting.”
This is not the first time Björk has experimented with technology. The Icelandic singer’s previous album ‘Biophilia’ was released in 2013 as an app, which became the first to be added to New York’s Museum of Modern Art’s [MoMA] permanent collection. Discussing the intersection between music and technology, Björk said: “It can’t just be working with the gadget for the sake of the gadget. But also it’s about budgets. You can do apps cheaply. Apps was kind of punk, actually. It was like starting a punk band again. Filming for Oculus Rift is not.”
Another Oculus Rift video will be shown as part of a MoMA retrospective of Björk’s career, which opens on March 8. Titled Björk, the retrospective dedicated to her career will include Black Lake, “an immersive 10-minute music and film experience” by director Huang which runs alongside the song of the same name from her new album ‘Vulnicura’.
Björk additionally spoke about her decision not to release her new album ‘Vulnicura’ on Spotify, stating: “It’s not about money, it’s about respect.”
She continued: “We’re all making it up as it goes, to be honest. I would like to say there’s some master plan going on [with the album release], but there isn’t. But a few months ago I emailed my manager and said, ‘Guess what? This streaming thing just does not feel right. I don’t know why, but it just seems insane.'”
Björk was recently confirmed as one of the headliners for this year’s Wilderness Festival. The singer will additionally perform two shows at New York’s Carnegie Hall and a further four at the City Center venue between March 7 and April 4 this year.