Chance The Rapper has teamed up with civil rights group National Association for the Advancement of Coloured People (NAACP) to offer concertgoers voting registration forms on his new tour.
Only 10% of voters in the US primary elections were black people under 45, and that figure has slightly fallen from 11% in 2008. In the same period, the number of black voters aged over 45 rose from 12% to 16%.
Chance, whose US tour begins in his home city of Chicago on September 24, made his announcement via Twitter. He said: “I’m proud to announce I’ll be teaming with NAACP for my Magnificent Coloring World tour to bring voters registration to the show. #staywokeandvote”
— Chance The Rapper (@chancetherapper) September 14, 2016
#staywokeandvote is the NAACP’s official hashtag to try to encourage black people to vote in the US Presidential election.
The tour, which ends on October 21, will also see NAACP members at each gig provide civic engagement resources and membership information to audience members.
NAACP president Cornell William Brooks said: “”Chance the Rapper is an artist whose music praises and lifts up our common humanity, and whose call for action speaks to the yearning of this moment. This year, more than it has in a generation, we must use the power of our voices and our votes and exercise our sacred right to vote.”
Chance briefly interrupts the US tour to play a one-off UK show when he headlines Apple Music Festival at London Roundhouse on September 30.