The app's founder revealed the collaboration via Instagram
Drake is investing in a tech start-up called Omni, it’s been revealed.
The company’s CEO and founder Thomas McLeod posted a picture of him and Drake with other investors on Instagram on Thursday (December 17) to announce the collaboration.
McLeod wrote: “Great time last night with some of the newest investors in Omni. Being one of Drake’s first tech investments and doing deep dives on the crossover between tech and music from an end user perspective…is wild. Love seeing intelligent diversification of all industries.”
Omni is an app that proposes to “put your closet in your pocket” and is only currently available in San Francisco. Priced from $0.25-$5.00/m for each item item, Omni will photograph your clothes, shoes, accessories and equipment, organise them all and store them for you. When you want something, you flick through the app, find it and request it to be delivered to you free within 24 hours.
According to TMZ, other investors include ‘One Tree Hill’ actress Sophia Bush, basketball player David Lee and Justin Bieber‘s manager Scooter Braun.
Great time last night with some of the newest investors in Omni. Being one of Drakes first tech investments and doing deep dives on the crossover between tech and music from an end user perspective…is wild. Love seeing intelligent diversification of all industries. Execution is everything, back to the warehouses for me! #somacapital #ovo
Earlier this week Drake gave a shout-out to Breaking Bad star Bryan Cranston after he and other celebrities recited the rapper’s ‘Hotline Bling’ lyrics in a recent viral video.
Cranston plus Seth Rogen, Amy Schumer, Rooney Mara, Elizabeth Banks and more appeared in a clip for W Magazine, giving their dramatic versions of the song’s lyrics.
Posting the clip to social media, Drake commented: “[W Magazine] giving me my greatest [Instagram] moment of 2015… Bryan Cranston you are my father”.