Having last month promised fans that the video for his new single ‘Photograph’ would be “a special one”, Ed Sheeran has finally unveiled the piece. Directed by Emil Nava, ‘Photograph’ features footage taken from home movies of the singer and guitarist, starting with him as a baby and working its way to the present day. Click above to watch.
The track is the fifth and final single to be taken from Sheeran’s second LP ‘x’. The album’s huge success helped the 24-year-old to last month become the first British artist and just second overall to achieve two billion Spotify streams.
“Breaking the two billion streams barrier on Spotify is evidence – were it needed – of Ed Sheeran’s enormous popularity among the 60 million music fans on the service,” said Kevin Brown, Spotify’s Head of Label Relations for Europe, in a statement. “Ed Sheeran is quite simply one of the best-loved artists on Spotify globally, and we are thrilled that he has achieved this milestone.”
As well as being one of the most played, Sheeran also helps more Spotify users sleep than any other artist. The music streaming service last month unveiled a list tracks that most commonly appear on sleep-themed playlists or in searches for music to use as sleep aides. Sheeran topped the list with his track ‘Thinking Out Loud’, which had been streamed 2.8 million times through sleep-themed playlists. Furthermore, the singer has six other songs on the Top 20 list.