Kanye West says radio playing more Frank Ocean would ‘make the world better’

West is credited as a producer on Ocean's new album 'Blonde'

Kanye West has called on radio stations around the world to play more Frank Ocean in an effort to “make the world better” and “create a more inspired world”.

Ocean’s new album ‘Blonde’ – stylised on its cover art as ‘Blond’ – follows on from the R&B singer’s critically-acclaimed 2012 record ‘Channel Orange’. It was streamed via Apple Music at the weekend, coming after the release of Ocean’s visual album ‘Endless’ and his ‘Nikes’ music video.


West – who is credited as a producer on Ocean’s LP – had previously taken to Twitter to reveal that he was listening to ‘Blonde’ “on repeat”. Now, in a series of tweets, he has urged “anyone at radio [who] really loves music” to “come together and pick your favourite Frank Ocean song and play it at least 10 times a day”.

“This will make the world better,” he added. “Me and Drake both listen to Frank. Radio has to support amazing artists.” West continued: “Ask yourself why did you love music in the first place and what can you do to add to the story… Power to the people. Power to the artist. Empower the artist and create a more inspired world.” See those tweets beneath.

Ocean and West have worked together on numerous occasions. Most recently, Ocean was given his own track on West’s ‘The Life Of Pablo’ album, aptly titled ‘Frank’s Track’.

Meanwhile, the way Ocean released ‘Blonde’ has meant Universal Music are to stop releasing any more albums as streaming exclusives.

Ocean was signed to Universal subsidiary Def Jam, but released ‘Blonde’ on his own independent label. This was because Ocean’s visual album ‘Endless’ was released the day before ‘Blonde’ on Def Jam, as an exclusive for Apple Music. With ‘Endless’, Ocean fulfilled his contractual obligations to Def Jam.