"I've not seen a phenomenon like Gerry since Oasis."
TRNSMT boss Geoff Ellis has said that Gerry Cinnamon is on the same path as Oasis, after being announced for a huge spot at the Scottish festival.
On Monday, it was confirmed that the ‘She’s A Belter’ singer will take second billing behind Stormzy at the Glasgow Green event – marking one of his biggest performances to date.
And as the singer’s profile continues to rise, Ellis says that his story is similar to that of the Gallagher brothers as they rose to fame in the 1990s.
“Gerry Cinnamon is huge, I’ve not seen a phenomenon like Gerry since Oasis, in terms of his rapid ascendency,” Ellis told NME.
“I remember when we had Oasis playing the King Tut’s tent at T in the Park and then they headlined Loch Lomond only a few years later. That trajectory hasn’t happened since, but Gerry, certainly in Scotland, is one on that same path. He could sell out stadiums soon.”
While Cinnamon and Stormzy might be at two different ends of the musical spectrum, Ellis believes that they have more in common than initially thought.
“Both acts are different musically but they’re both the people’s poets. They come from the streets and they’re both very in tune with their audience and what’s going on,”Ellis explained.
“They don’t follow any traditional path as musicians and they’re both extremely exciting.”
Earlier this week, Ellis also responded to criticism of TRNSMT’s all-male headliners for 2019.
Speaking to NME, he said that the line-up reflects some of the biggest female names of the moment, and reiterated his commitment to “developing female artists” in order to make them the headliners of tomorrow.
“We try to have more females on the bill. Jess Glynne is a big artist and she’s there. Would I prefer to have more female artists on the bill? Yes. But it’s also about developing female artists to make them into headliners. We had Sigrid on the King Tut’s last year, but we’ve now upgraded her to the main stage,” said Ellis.
TRNSMT Festival takes place from July 12-14 2019.