The event, which takes place from May 1-2 at the Liverpool Hilton Hotel and Liverpool ONE will see Cale – formerly of The Velvet Underground – and Moore – formerly of Sonic Youth – joined by a third keynote speaker, former Chief Executive of The Premier League and former CEO of Liverpool Football Club, Rick Parry.
Speaking about the bookings, David Pichilingi, CEO of Sound City, commented: “We promised a step change this year and we have delivered. John and Thurston are two of the biggest global names in music – not just for the records they’ve made but the artists they have inspired and the sub-cultures they’ve inspired. For decades right up to the present day being into the Velvets or Sonic Youth isn’t just a decision to buy a record – it’s a lifestyle choice. These guys literally changed the world, what people listen to, what they think, how they dress.”
45,000 attendees are expected to attend this year’s conference. For more information, visit: Liverpoolsoundcity.co.uk