Vaults, the band who recorded the song for this year’s John Lewis Christmas advert, have spoken out on the chain in favour of the ‘Stop Funding Hate’ campaign on the portrayal of refugees in the media.
The ‘Stop Funding Hate‘ campaign aims to “take on the divisive hate campaigns of the Sun, Daily Mail and Daily Express by persuading advertisers to pull their support” – having already convinced Lego to do so. Since their launch, they’ve also been arguing for John Lewis to remove their advertising from such tabloids too.
Now Vaults, whose cover of ‘One Day I’ll Fly Away’ by Randy Crawford soundtracks this year’s festive advert, have made their position clear – and vowed to give all profits made from the #BusterTheBoxer advert to assist the plight of refugees.
Read their message to fans on Twitter:
A letter to our followers x pic.twitter.com/DNqYMozQbe
— Vaults (@vaults) November 25, 2016
“John Lewis chose the track but Blythe was a big fan of the original Randy Crawford version – she knew it backwards – so it made for an easy recording session,” the band told NME of how the partnership came about.
They added: “I think it’s a relief it’s not overly emotional this year – the country needs a bit of cheering up at the moment.”
This comes after Carl Barat also called for more to be done to stop the ‘heartbreaking’ child refugee crisis, while Lily allen made headlines for travelling to the migrant camp in Calais, where she tearfully apologised ‘on behalf of the UK’ for the way in which child refugees had been treated.