Liam Gallagher’s Pretty Green launches Jimi Hendrix-inspired fashion range

Gallagher hails Hendrix as “an absolute force of nature”

Liam Gallagher has launched a fashion range inspired by Jimi Hendrix.

The AW16 Hendrix Collection will be available in branches of Pretty Green, the fashion stores Gallagher launched in 2009. The range has been created to mark the 50th anniversary of Hendrix’s first visit to London in September 1966 and has the backing of the late singer’s family.

The range includes a military overcoat, all-over patterned blazer, dogstooth trousers, statement shirts and graphic T-shirts as well as accessories including scarves, badges and iPhone cases. All items feature Hendrix’s signature.


Gallagher said: “Jimi Hendrix is an absolute force of nature. As well as him being the best guitarist ever, he’s also one of the greatest songwriters; his lyrics and his voice are equally as good, and his look is as out-there as his music. Not necessarily stoned, but beautiful.”

Hendrix’s sister Janie Hendrix said: “When working to develop an artistic entity that will bear Jimi’s name, collaborating with the right group of individuals is essential. Pretty Green has a strong rock & roll heritage, so they were the ideal partner to create a collection that embodies Jimi’s style for a new generation. These pieces have an incredible authenticity about them, and we’re very proud of what has been achieved.”

The news comes as Gallagher confirmed in a new Q interview that he’s working on his first music since Beady Eye split in 2014. Gallagher said his music is inspired by his life, rather than other musicians, saying: “To have good music you have to have an interesting, varied life. Shit music comes from boring lives.”