"I know we are going to have a lot fun and drink some great beer."
Rick Astley has announced that he’s teaming up with a Danish microbrewery to open a new bar in London.
The ‘Never Gonna Give You Up’ star will open the Mikkeler Bar in Shoreditch, East London, after becoming firm friends with the brewery’s founder Mikkel Borg Bjergsø.
Describing the new venture, Astley said: “I met Mikkel back in 2015 – through his enthusiasm and passion for real quality, I have fallen back in love with beer. London is a great city, but it needs a Mikkeler bar and it is really exciting to be part of creating Mikkeler’s first bar in the UK with Mikkel and his fantastic team.
“I know we are going to have a lot fun and drink some great beer.”
Mikkel said: “We have finally found a fantastic location in the Shoreditch district that suits us perfectly. Meanwhile, we have been fortunate to get to know Rick Astley and his wife Lene Bausager Astley, so now we have also found the perfect partners”, says CEO and founder of Mikkeller, Mikkel Borg Bjergsø.
“Of course, we always prefer to work together with people who have a driving force and heart. It’s a huge plus if we also have a personal relationship with them.”
The pair previously collaborated to create ‘Astley’s Northern Hop Lager’, which went on sale last year.
The bar will open on October 19 in an as-yet-unspecified Shoreditch location.