Apple unveils redesigned Music app, reveals it has 15m paid subscribers

The tech giant announced the redesign at its WWDC conference today (June 13)

Apple has shown off a redesigned app for its music streaming service at its WWDC conference.

The tech giant unveiled a new, simpler design for its Apple Music app, which will launch this autumn together with an update of iOS.

While the tabs at the bottom of the app remain the same as past versions, each section has been given a new layout. The update will also integrate lyrics and feature a daily personalised playlist.

Since the launch of Apple Music at last year’s WWDC, Apple has been criticised for its unintuitive user interface and bugs that have affected people’s music libraries. Apple’s international iTunes boss has previously acknowledged that the company has “a bit of homework to be done” to improve its service.

At its annual developer conference, held in California, Apple exec Eddy Cue announced today (June 13) that Apple Music had amassed 15 million paying subscribers. Spotify recently hit double that number of paid subscribers.

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The streaming service has scored a number of high-profile exclusives of late, including Drake’s latest album ‘Views’ and Chance The Rapper’s mixtape ‘Coloring Book’.

In 2015, Drake signed a reported £13m deal with Apple. Since then he has hosted a monthly OVO Radio show on Apple Music and also debuted his ‘What A Time To Be Alive’ mixtape with Future on the platform. ‘Jumpman’ from that album was featured in a recent Apple Music advert starring Taylor Swift.

Last month, Apple begun offering a discounted membership to students, following in the footsteps of Spotify.