West Coast rapper The Game is to become the face of a new line of marijuana-based products design for medicinal and ‘adult’ use.
Game, known to his mum as Jayceon Terrell Taylor, has partnered with G FarmaBrands, Billboard has reported, to develop a range of products known as G Stiks and G Drinks, which will be available in California and Washington State.
“These guys are the pioneers of innovation in the cannabis industry,” said Game of his new partners. “I’m excited to help raise awareness for G Stiks and G Drinks in all territories that we are available.”
G Drinks will be pot-enhanced sodas coming in such flavours as “original”, “strawberry” and “pink”. G Stiks, meanwhile, are conical joints available in six different blends, all of which have been tailored to Game’s personal tastes.
“As an award-winning recording artist, star and icon, The Game embodies the true spirit of the marijuana culture,” Ata Gonzalez, founder of G FarmaBrands, which runs more than 700 legal dispensaries in California, told Billboard. “He understands the plant and is a firm believer in us as a company and our dedication to setting the industry standard through quality and innovation.”
The Game, clearly a fan of marijuana, is also set to perform at the 2016 US Cannabis Cup and Carnival, sponsored by the magazine High Times, in San Bernardino in California, later this month.