Robbie Williams’ solo efforts are aiding an entirely different industry in China.
It has been revealed that over one million unsold copies of Robbie Williams’s last record ’Rudebox’ are due to be sent to the country to be crushed.
The recycled end product will then be used in road surfacing and street lighting.
EMI owner Guy Hands told The Guardian: “Roughly 85 per cent of what EMI does get to release never makes a profit, in part because of the cash spent signing bands and partly due to ill-made bets on the number of CDs the market requires for particular acts.”
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