SEVENTEEN make a playful re-introduction in ‘World’ music video

The boyband's 'Sector 17' repackaged album is here

SEVENTEEN have unveiled the music video for their new single ‘World’.

In the new visual, the 13-piece group brave a sandstorm, arriving at an airport bearing a sign that reads ‘Sector 17’. The members break the fourth wall throughout the playful music video, cheekily introducing themselves to the viewer and singing along to the cheerful new pop number.

Like a deja vu of heaven / Meet up, let’s start your interview / I can give you everything you want / Down to your darkest sides / Come, come into my world,” they beckon in the chorus of ‘World’.

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‘World’ is the title track of ‘Sector 17’, a repackaged version of SEVENTEEN’s May studio album ‘Face The Sun’, and one of four new tracks to feature on the record. ‘Sector 17’ was first announced last month at the end of their ‘Be The Sun’ concerts in Seoul.

The new track was co-written and co-composed by SEVENTEEN members S.Coups, Woozi and Vernon, with labelmate and frequent collaborator Bumzu also credited. American singer-songwriter and frequent K-pop hitmaker Melanie Joy Fontana – who wrote the B-side ‘Don Quixote’ from the ‘Face The Sun’ album – was also involved as a lyricist and composer.

The newly-released ‘Sector 17’ includes previously released single ‘Cheers’ performed by members S.Coups, Woozi and Hoshi, B-side ‘Circles’, as well as a Korean-language version of their 2020 Japanese single ‘Fallin’ Flower’, on top of the album’s original tracklist.

‘Face The Sun’ was led by the title track ‘Hot’. The record also included the pre-release single ‘Darl+ing’ in April, which was notably SEVENTEEN’s first English-language single as a group.

In a four-star review of ‘Face The Sun’NME’s Abby Webster wrote that ‘Hot’ “blazes forward into new territory with its brazen sensuality – but, proven by ‘Face the Sun’’s familiar yet sublimely inventive B-sides, SEVENTEEN needn’t start from scratch.”

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